Shopify Review: Web Site Builders Review


Shopify offers top-notch website building features tailored to the ecommerce niche. They provide powerful yet easy to use tool which helps you create your very own online store within minutes. No need to be a technical wizard; Shopify simplifies it. Founded in 2006 by Scott Lake and Tobias Lutke, Shopify now provides an easily accessible ecommerce solution which not only cuts costs but also helps increase your revenues. With over 20,000 happy customers worldwide ranging from private individuals and small businesses to well-known organisations such as Amnesty International and the rock band Foo Fighters, Shopify is “changing how business is done”.

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Feature List

Website Design FeaturesPublishing Features
Easy to use Drag & Drop EditorFree Domain Names
Hundreds of Design TemplatesUnlimited Space and Bandwidth
Shopping carts, Payment FeaturesComplimentary Adwords and Amazon credits
Add video, Slideshows, Image GalleriesFull Online and Phone Support
Built-In Site AnalyticsSmart Phone Apps

Website Building Features

Begin your shopify experience by choosing from one of their 50+ stunningly designed e-Commerce Store Fronts. Each template provides necessary online-store functionality including product pages, shopping carts, and product categorisation. In addition, templates are easily customised, ensuring that you get the exact look and feel that your brand is after.

With Shopify, you know that you are working with a website builder that is optimised for online sales. This includes a Secure Shopping Cart that is 100% PCI-DSS compliant as well as SEO features. We especially valued the Shopify drop shipping integration which ensures orders will be fulfilled by a partner drop shipper such as Amazon, Shipwire, and Webgistix. Of course, you also benefit from powerful, built-in site analytics. All of these features not only help protect your customers, but they also help you get to know them better. And the better you know your customers, the more you can improve your site to boost sales.

Additional Features

Shopify includes eCommerce hosting in all of their packages so you don’t have to set anything up- they do it for you! And what exactly makes ecommerce hosting different from regular hosting? Well, to begin with, bandwith for all plans is unlimited so that even if your online store gets crazy traffic, you are up and running at no extra charge. In addition, Shopify partnered up with ServerCentral and CDNetworks to provide some of the fastest and most reliable hosting available. Because they know how important it is to have your site up, functional and running at all times.

When you sign up, you can choose to register a new domain, or point your current domain name to Shopify. Useful too are the coupon production widgets, and other add-on apps. These apps include free and premium plug-ins which widen the functionality of your online store. One of the more popular apps is “PixelPrinter” which creates and even prints out custom shipping lables, invoices and receipts.

Pricing Concerns

Shopify offers a free 30 day trial. Being able to try before you buy is always going to be a good idea, so take advantage and get 30 days free! If you decide that shopify is for you, once your trial is up choose a sign-up package. For all the bells and whistles you get with Shopify, their packages are surprisingly affordable. Choose from four different plans. These are priced at US$29, $59, $99 and $179 per month respectively (prices are listed in US dollars). Packages differ in particular on transaction fees, number of SKUs, storage, and real time carrier shipping. Though you may choose to pay monthly, it is more cost effective to take out a package for a year or two years. We recommend you try the business package and then upgrade if necessary.

Customer Support and Service

One of the reasons Shopify is one of the leading solutions for ecommerce is their outstanding commitment to customer service. Shopify offers a three-tiered customer support system. If any question arises, you will first find a vast collection of helpful articles and well written tutorials to aid you. The Shopify online community is there also to answer your questions quickly. Also available are FAQs, forums and a wiki page, which are all part of the expert community help.

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